And after a decade or more of general wear and tear, even our super-sturdy bags may be ready to throw in the towel. The last thing we want is our bags ending up in the landfill, contributing to the problem we are working to combat. So, NewBlue has a solution for when that day arrives. 

If you send us your old bag, we will recycle it for you, and give you a 30 percent discount on your next bag. 

Here’s how it works: 

You mail us your ragged NewBlue bag. 

After a brief ceremony with all of the bag’s loved ones, we send it to a recycling center here in Austin, Texas to be properly processed. 

Then, you receive a discount code for 30 percent off your next NewBlue bag purchase. 

You get a brand new NewBlue bag to keep on saving, and we keep one less piece of trash from our landfills and oceans. It's a win-win. 

Email us at to submit a bag for our recycling program